Clients won’t know exactly how much of that lump sum is dedicated to accommodations, food or your fees. You know what your clients want, but all-inclusive pricing is easier for both you and them. The latter option is usually more enticing. Or, you could market the same retreat as: All-inclusive 6-day retreat: $2,579. The retreat fee is almost as much as room and board. To your clients, separate pricing looks like this: Hotel and meals: $1,300 Retreat fee: $1,279. And that’s because you’ll have to include your expenses and your net right in the event fee.
The problem you may run into, though, is that number can look suspiciously high to your clients. You may also want to separate the event fee. You can still charge for optional services like massages, meals, alcohol or special excursions, as long as you clearly state what’s included. With all-inclusive pricing, you display one lump sum that includes room and board, event fee and your expenses, divided among all participants.Īll-inclusive doesn’t necessarily mean that everything is covered. There are two ways to show your price to potential clients.
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Once you’ve calculated your retreat costs, decide how to market your retreat price.
Add the cost, including tips and soft drinks, to your price per person.Īnd don’t forget you need to eat, too! Add up your meal costs and divide them among participants. If you plan to visit a special restaurant as a group, call in advance to set a fixed price menu. But if your retreat is in the middle of Tulum, Mexico with local eateries aplenty, serving three group meals every day could stifle clients who want to explore local food culture. If you’re holding a retreat in the exotic sand dunes of Oman where your clients have limited transportation, taking meals and snacks in your facility makes sense. So decide which meals to include and where to have them. But that’s something you won’t know until each client books.įood can either be highly detailed or fairly streamlined. The latter depends on whether your participants choose double or single occupancy. There’s a small, but important difference between the two.
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That free room might also depend on the number of people registered or the number of rooms filled. Tiered pricing - where costs go down when the number of people increases - can further complicate package pricing.įor example, some facilities offer a free package for the retreat facilitator while others just comp a room. Gratuities, taxes, resort fees and meals can all vary. Whether you’re working with a dedicated retreat facility or a boutique hotel, learn what’s included in the room and board package. So make sure you understand how those costs work. Lodging and meals are often the heftiest expenses in your pricing. Know what your expenses will look like whether you have six attendees or 20. So you need at least five people participate to break even on the excursion, but if eight sign up, you make a profit.Ĭalculate different pricing scenarios to see how many people you need to register to be profitable. You can choose to charge $50 per person for an excursion that costs you $250, no matter how many attendees partake. So always set your price based on the lowest possible number of attendees.Īnd know which costs fluctuate based on the number of participants. Add in the transportation, food, advertising and other costs you originally allocated among 10 participants, and your profit disappears. Now you have to pay for your own room and board package, and you have four fewer people to provide income - a huge blow to your profitability. Your retreat location has offered a free room and board package for the facilitator (you) if you book 10 rooms.īut only six people purchase your retreat. Here’s a common scenario that happens all too often. Not only are you dividing your personal retreat planning and management expenses among each participant, but the facility and hotel rates may depend on your headcount, too. Al Ras underground station is a 5-minute walk away from the venue.The number of attendees affects almost every aspect of your costs. St George Hotel is situated in vicinity of The Dubai Heritage Village and features a bar, a nightclub and a satellite TV. Dubai International Convention and Exhibition Centre (497)Īlras - P.O.Consulate General of the United States of America (555).Jumeirah Beach Residence Tram Station 2 (2952).Jumeirah Beach Residence Tram Station 1 (3041).
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